Launch: a real site, kept working
Launch is a website designed and written for you, up to 5 pages, with hosting, updates and fixes, a monthly check of your pages, forms and links, and up to 4 small changes a month. It also gets your new site linked from your Google profile at launch.
It suits a business that needs to look credible online and be easy to find and contact. A taqueria, a barber, a cleaning company, a one-person bookkeeping practice. You get what a customer needs and nothing you have to manage.
Growth: a site that keeps growing
Growth is everything in Launch, plus up to 10 pages, up to 8 small changes a month, two blog posts a month, a new page every quarter, a quarterly search tune-up and a short monthly report with five numbers from your site and Google Search.
It suits a business that wants the site to bring in new customers over time. A salon adding a page for bridal parties, an HVAC company adding a page for each service, a studio with classes and a schedule that changes.
Growth + Voice: one voice, the most content
Growth + Voice is everything in Growth, plus a CAFECITO brand voice system in the first 60 days with the whole site rewritten in it, four blog posts a month instead of two, a new page every month instead of every quarter, a seasonal homepage refresh each quarter, and up to 12 small changes a month, handled first.
It suits a business that cares how it sounds, or one that is about to grow. If your website, your menu, your emails and your signs all read like different people wrote them, a written voice fixes that.
What is the same in every plan
Every plan includes a site designed and written for you, hosting, updates and fixes, a monthly check of your pages, forms and links, and your new site linked from your Google profile at launch. Every site is built on an easy-to-use CMS you get access to, so you can change text, photos, hours and menus yourself in all three. The plans differ in how much we add and how often, not in the care behind the basics.
How to choose
- Pick Launch if you need a clear, working site and nothing more.
- Pick Growth if you want to be found for more services and keep adding to the site.
- Pick Growth + Voice if you also want a consistent voice across everything and the fastest pace of new content.
- Not sure? Start with the free mock-up. You can talk about the plan once you have seen the homepage.
Two honest cautions
Do not buy more plan than you need. If your business changes slowly and you mostly want a reliable site, Launch is the right plan, and there is nothing wrong with that.
And be realistic about Growth. New pages, posts and tune-ups build up over months. They give Google more to understand about your business, but nobody can promise where you will appear, and we do not.