Free from Zossoz
Free guides for South Florida owners
Checklists, worksheets and a few small tools for the owner of a restaurant, salon, shop, trade or small practice. Each one is free, and most need nothing but your phone and a pen.
We ask for your email so we can send it to you. You only get a short monthly tip if you tick the box, and replying “stop” ends it. A few guides are still being finished. Those say Coming soon, and you can leave your email to hear when they’re ready.
Tools
Use these right on the page.
Tool
Google Review Card Maker
Turn your Google review link into a card with a QR code, ready to print
For: Owners who want to ask every customer for a review
Takes: 10 minutes
Tool
Is Your Website Helping or Hurting?
Ten yes-or-no questions, a score, and the one thing to fix first
For: Owners with a website
Takes: 2 minutes
Checklists
Tick the boxes on paper or on your phone.
Checklist
The Five-Page Website Checklist
The five pages every small-business website needs, and what goes on each
For: Owners with no website yet
Takes: 10 minutes
Checklist
The Ten-Minute Phone Test
Twelve checks on your own phone, sorted into what to fix today and what can wait
For: Owners with a website, or a Google profile and Instagram
Takes: 10 minutes
Checklist
The 12 Photos Your Website Needs
A shot list for your kind of business, and how to take each one on your phone
For: Every owner
Takes: 45 minutes
Checklist
Ready for Art Basel and Tourist Season
Five things to fix before December, for owners whose customers are visiting
For: Owners where visitors shop, eat and book
Takes: 45 minutes, spread over three weeks
Worksheets
Fill in the blanks, then keep the page.
Worksheet
The Five-Second Homepage Check
What a stranger has to see on your first screen: what you do, where you are, and what to tap
For: Every owner
Takes: 10 minutes
Worksheet
The Hours Everywhere Sheet
Every place your hours live, and how to change each one
For: Restaurants, shops and anyone with set hours
Takes: 20 minutes
Worksheet
Your Google Profile in 30 Minutes
Ten fixes, in order, on your own phone
For: Every owner
Takes: 30 minutes
Worksheet
Where Your Accounts Live
One page that records where each account is, which email it uses and who can get in
For: Every owner
Takes: 20 minutes
Worksheet
Write Your About Page in 20 Minutes
A fill-in worksheet for an About page that sounds like you, with a sample for each kind of business
For: Any owner, with or without a website
Takes: 20 minutes
Guides
Step by step, for one kind of business.
Guide
A Menu People Can Read on a Phone
Turn your menu into plain text a thumb can read, and keep it matching everywhere
For: Restaurants, cafes and bakeries
Takes: 30 minutes
Guide
The Booking Page Checklist
What a new client needs to see before they tap Book: prices, times, rules and one clear button
For: Salons, barbershops, nail and lash businesses
Takes: 45 minutes
Guide
The Quote Form That Gets Replies
The questions to ask, the photos to request, what to promise about a reply, and where you work
For: Trades: AC, plumbing, roofing, cleaning, landscaping
Takes: 30 minutes
Guide
The "Do You Have This?" Page
What's in stock, how customers ask, holds and pickups, and when to come in
For: Shops and boutiques
Takes: 45 minutes
Guide
Say Who You Help in One Sentence
The first line, the services page and the contact page for a practice, a class or a one-person business
For: Bookkeepers, tutors, consultants and other professional services
Takes: 30 minutes
Templates
Words you can copy, then make your own.
Templates
15 Replies to Reviews
Five for glowing reviews, five for so-so ones and five for unhappy ones, ready to adapt
For: Owners who get Google reviews
Takes: 15 minutes to adapt, then a minute per reply
Templates
Bio and Profile Lines for Your Kind of Business
Starter lines for your Instagram bio and Google profile description, for five kinds of business
For: Owners with an Instagram or Google profile
Takes: 20 minutes
Templates
13 Weeks of Posts for Your Google Profile
One post idea a week for your own Google profile, with a short example for each
For: Owners with a Google profile
Takes: 10 minutes a week
Templates
Closed-Today Messages
Ready lines for a sick day, a power outage, bad weather or a family emergency, for five places
For: Owners who have to close without warning
Takes: 10 minutes to save, 5 minutes to use
Kits
Everything for one job in one download.
Kit
The Holiday Hours Pack
The 2026 dates, the exact lines to paste in five places, and a one-week-before checklist
For: Owners with set hours
Takes: 40 minutes, in three short sittings
Kit
The Hurricane Season Kit
Closure lines for five places, a before-the-storm checklist and the "we're open again" message
For: South Florida owners with a shop, a crew or a customer list
Takes: 30 minutes now, 10 minutes when a storm comes
Kit
The Review Request Kit
How to ask for Google reviews the right way, with the words to say and a card to print
For: Owners with a Google profile
Takes: 30 minutes to set up
Calendars
Dates to plan around, with a file for your phone’s calendar.
Calendar
The South Florida Business Calendar
Every date from November 2026 to December 2027 that changes your hours or your foot traffic, and what to update the week before
For: Owners in Miami-Dade, Broward and Palm Beach
Takes: 15 minutes to set up, 5 minutes a month
Email courses
Short lessons that arrive in your inbox.
Email course
Fix Your Website in Five Days
Five emails, one ten-minute job a day, from the phone test to asking for reviews
For: Owners with a website that needs work
Takes: 10 minutes a day for 5 days
Classes
Short videos you can pause and follow along.
ClassComing soon
Your Google Profile in 30 Minutes, the Class
Eight short chapters. Pause after each one and fix your own profile.
For: Owners with a Google profile, or one to claim
Takes: 30 minutes
Want a second pair of eyes?
No website yet? We make a free homepage mock-up from your public Google profile, so you can see what yours could look like. Already have one? We read it, and email you a written list of what to fix first.